Dreamville rapper J. Cole broke the “platinum with no features ” streak with his new platinum album “ The Off-Season, ” which featured collaborations from 21 Savage, Morray and more.
A new Platinum album for J
For years, J. Cole’s fan favorite refrain for defending their hero was the “ platinum without features ” trope so much that J. Cole himself got sick of it. Well, now they have a new platinum album to brag about without adding that caveat . Cole’s new album, The Off-Season, has yet to be officially certified by the Recording Industry Association of America , but according to ChartData Twitter which tracks sales data readily available online, the album has passed the milestone of million units sold to become eligible for certification.
The rise to platinum has been slow, but J. Cole’s album The Off-Season is now his sixth certified platinum album and this time around it hits a little differently. The Off Season ends its feature-free platinum streak, as the album included features from Morray, 21 Savage, Lil Baby, Bas and 6lack.
The Off-Season becomes Cole’s sixth consecutive album to sell platinum, not counting the Dreamville Revenge Of The Dreamers III compilation , which Cole also owns the headliner. The project included features from 21 Savage, 6lack, Bas, Cam’Ron, Diddy, James Fauntleroy, Lil Baby and Morray, debuting at No. 1 on the Billboard 200 and launching five of his songs in the top 100: My Life. “(No. 2),” Amari “(No. 5),” Pride is the devil “(No. 7),” 95 South “(No. 8) and” Interlude “(No. 8). Cole’s manager Ibrahim Hamad also celebrated the feat on Twitter, reminding fans how long this streak has lasted.
An album filled with mixtape energy
It’s true that fans are used to hearing concept albums by J. Cole, but without a doubt The Off-Season has a special mixtape energy. Bringing in a sampling of voices and outside producers, he doesn’t stick to just one sound or subject. Throughout the project he experiments with different rhyme flows and patterns, emphasizing bars rather than hooks as he explores new territory.
As he explained in his new documentary and interview SLAM, he wanted to treat this project as an offseason workout, and it’s refreshing to hear him focus on raping extremely well at different speeds, without trying everything. force in a conceptual package. As a result, it looks more creative than we’ve heard on other versions. In lesser hands, an approach like this could have resulted in a hazy project full of trash, but Cole succeeds.
A year of glory for J. Cole
2021 has been a glorious year for Cole, who is also nominated for several Grammys , including Best Rap Song for “My Life ” and Best Rap Album. He recently wrapped up his off-season tour and closed his year with a headlining performance at Rolling Loud California.